“USP—This is me, totally unique.”

This is a hard one.

Initially I came from the computer-based graphic design angle, but in the first year of this course got really interested in creating by hands (mixed media—varied, and sometimes quite messy work), and spent the whole second year illustrating. Over the summer holiday I found myself absorbed in learning about branding, in order to “sell myself”. This has lead me to choosing the studio for this year which specializes in this topic. I am really enjoying it! My absolute favourites are the brand boards (which I am yet to create myself…). As you can see, I am still on a journey when it comes defining myslef, but I do feel that I am getting closer. Eventually, I’d love to combine the “hand-work” with digital software, and help people realize their dreams (and my dream) of creating a successful business.

I’ve been trying to find my niche in the market for some time now, and I don’t feel I’m quite there yet. For now, this is the most suitable statement:



I’ve gone through a process of re-defining myself recently, still trying to find my niche, as well as a topic for my dissertation, and make sure they are connected. This is my most recent statement, which resonates with me even more than the last one:




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