Another way to apply the brand identity is business cards. Mine have been finished on a watercolour paper, and handed to the clients.
Initially I’ve created a number of different backgrounds that appealed to me, with the same information added:
The feedback I got was the same as for the banner—loose the background and add some colour splashes. I proceeded as I did with the banner, but with added illustrations on the back. These are the original photos:
And here are the illustrations:
And here are the (fronts and backs) of the digital copies as the physical cards haven’t made it back to me yet to be photographed (hopefully they will so that they can be used as an assessment material for the final assessment).
These will be developed further, according to feedback again.